Flat Daddy
Encyclopedia
A Flat Daddy is a life-sized cardboard
Paperboard
Paperboard is a thick paper based material. While there is no rigid differentiation between paper and paperboard, paperboard is generally thicker than paper. According to ISO standards, paperboard is a paper with a basis weight above 224 g/m2, but there are exceptions. Paperboard can be single...

 cut-out of someone absent from home, the idea being to keep connected to family members during a deployment. Flat Daddies came in fashion after the start of the Iraq War when spouses and children were left alone after soldiers were called up for duty. By the mid 2000s, thousands of Flat Daddies have been produced for families in USA.

The Flat Daddy concept dates back to at least 2003, when Cindy Sorenson of Bismarck, North Dakota
Bismarck, North Dakota
Bismarck is the capital of the U.S. state of North Dakota and the county seat of Burleigh County. It is the second most populous city in North Dakota after Fargo. The city's population was 61,272 at the 2010 census, while its metropolitan population was 108,779...

 created a cutout of her husband who was deployed in Iraq with the North Dakota National Guard
North Dakota National Guard
The North Dakota National Guard consists of the:*North Dakota Army National Guard*North Dakota Air National GuardIt is part of the North Dakota Department of Emergency Services.-External links:* compiled by the United States Army Center of Military History...

. The name was modeled on the 1964 children's book Flat Stanley
Flat Stanley
Flat Stanley is a 1964 children's book written by Jeff Brown and originally illustrated by Tomi Ungerer. It is the first in a series of books featuring Stanley Lambchop.-Synopsis:...

and a program in which children mailed small cutouts of themselves. The idea was shared by Sorenson with Elaine Dumler, a motivational speaker who mentioned the idea in a book offering coping tips for families with a deploying soldier. Dumler obtained a trademark on the term "Flat Daddy", hoping to prevent anyone from profiting on the idea. Dumler filed for the trademark on October 16, 2006, for use as photographs of active duty military personnel mounted on cardboard cut-outs, vinyl, and photo paper and in books in the field of military family readiness. The trademark application indicated that the term was first used in September 2003.

As of 2006, the Maine National Guard
Maine National Guard
The Maine Department of Defense, Veterans, and Emergency Management is a government agency of Maine. It comprises the two components of the Maine National Guard, the Maine Army National Guard and the Maine Air National Guard, the Bureau of Veterans' Affairs, and the Maine Emergency Management...

 had produced 200 "Flat Daddy" and "Flat Mommy" cutouts for the families of soldiers deployed in Iraq
Iraq
Iraq ; officially the Republic of Iraq is a country in Western Asia spanning most of the northwestern end of the Zagros mountain range, the eastern part of the Syrian Desert and the northern part of the Arabian Desert....

 and Afghanistan
Afghanistan
Afghanistan , officially the Islamic Republic of Afghanistan, is a landlocked country located in the centre of Asia, forming South Asia, Central Asia and the Middle East. With a population of about 29 million, it has an area of , making it the 42nd most populous and 41st largest nation in the world...

. The Maine program was started based on information received at a National Guard conference. The state's family-support director noted the enthusiastic response to the program, stating that "If there's something we can do to make it a little easier on the families, then that's our job and our responsibility. It brings them a little bit closer and might help them somewhere down the line."

By 2007, a Toledo, Ohio
Toledo, Ohio
Toledo is the fourth most populous city in the U.S. state of Ohio and is the county seat of Lucas County. Toledo is in northwest Ohio, on the western end of Lake Erie, and borders the State of Michigan...

firm had manufactured over 1,000 of the cutout figures. While many of the initial Flat Daddies had been produced gratis, the firm was seeking sponsors for the 50 per week that it was producing.
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