Erik Brynjolfsson
Encyclopedia
Erik Brynjolfsson is the Schussel Family Professor of Management at the MIT Sloan School of Management
MIT Sloan School of Management
The MIT Sloan School of Management is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts....

, the Director of the MIT Center for Digital Business
MIT Center for Digital Business
The MIT Center for Digital Business is an industry funded research center headquartered at the MIT Sloan School of Management. The Center for Digital Business is focused on understanding the impact of technology on business value, and developing tools and frameworks for sponsors to use for...

 and a Research Associate at the National Bureau of Economic Research
National Bureau of Economic Research
The National Bureau of Economic Research is an American private nonprofit research organization "committed to undertaking and disseminating unbiased economic research among public policymakers, business professionals, and the academic community." The NBER is well known for providing start and end...

. His research and teaching focus on how businesses can effectively use information technology.

Brynjolfsson has made important contributions to the world of IT Productivity
Productivity paradox
The productivity paradox was analyzed and popularized in a widely-cited article by Erik Brynjolfsson, which noted the apparent contradiction between the remarkable advances in computer power and the relatively slow growth of productivity at the level of the whole economy, individual firms and many...

 research and his research has been recognized with nine "best paper" awards by fellow academics, including the John DC Little Award for the best paper in Marketing Science. Brynjolfsson is the founder of two companies and has been awarded five U.S. patents. His recent research examines intangible assets, information worker productivity, the Long Tail
Long tail
Long tail may refer to:*The Long Tail, a consumer demographic in business*Power law's long tail, a statistics term describing certain kinds of distribution*Long-tail boat, a type of watercraft native to Southeast Asia...

 in digital goods, and business process replication. At MIT, he teaches a class on "The Economics of Information: Strategy, Structure and Pricing" and hosts a related blog Economics of Information.

Brynjolfsson earned his A.B.
Bachelor of Arts
A Bachelor of Arts , from the Latin artium baccalaureus, is a bachelor's degree awarded for an undergraduate course or program in either the liberal arts, the sciences, or both...

, Magna cum laude, and S.M. in Applied Mathematics
Applied mathematics
Applied mathematics is a branch of mathematics that concerns itself with mathematical methods that are typically used in science, engineering, business, and industry. Thus, "applied mathematics" is a mathematical science with specialized knowledge...

 and Decision Sciences at Harvard University
Harvard University
Harvard University is a private Ivy League university located in Cambridge, Massachusetts, United States, established in 1636 by the Massachusetts legislature. Harvard is the oldest institution of higher learning in the United States and the first corporation chartered in the country...

. He received a Ph.D.
Ph.D.
A Ph.D. is a Doctor of Philosophy, an academic degree.Ph.D. may also refer to:* Ph.D. , a 1980s British group*Piled Higher and Deeper, a web comic strip*PhD: Phantasy Degree, a Korean comic series* PhD Docbook renderer, an XML renderer...

 in Managerial Economics from the MIT Sloan School of Management
MIT Sloan School of Management
The MIT Sloan School of Management is the business school of the Massachusetts Institute of Technology, in Cambridge, Massachusetts....

 and has served on the faculties of MIT, Harvard and Stanford.

Brynjolfsson lectures and consults worldwide, and serves on corporate boards. He was also a contributing member to the Winter, 2004 Boston Ski and Sports Club (BSSC) Championship flag football team.

Works

Computers, Productivity and Organizational Capital
  • Brynjolfsson, Erik and Saunders, Adam (October 2009) Wired for Innovation: How Information Technology is Reshaping the Economy. The MIT Press. ISBN 0262013665
  • Brynjolfsson, Erik and Hitt, Lorin (June 2003) Productivity: Firm-level Evidence,Review of Economics and Statistics.
  • Brynjolfsson, Erik and Hitt, Lorin (Fall 2000) "Beyond Computation: Information Technology, Organizational Transformation and Business Performance," Journal of Economic Perspectives, Vol. 14, No. 4, pp. 23-48.
  • Bresnahan, Timothy, Brynjolfsson, Erik and Hitt, Lorin (February, 2002) "Information Technology, Workplace Organization and the Demand for Skilled Labor: Firm Level Evidence" Quarterly Journal of Economics, Vol. 117, pp. 339-376.
  • Brynjolfsson, Erik, Hitt, Lorin and Yang, Shinkyu (2002)"Intangible Assets: Computers and Organizational Capital", Brookings Papers on Economic Activity: Macroeconomics, 137-199.


Bundling and Pricing of Information Goods
  • Bakos, Yannis and Brynjolfsson, Erik (December, 1999) "Bundling Information Goods: Pricing, Profits and Efficiency", Management Science, Vol. 45, No. 12, pp. 1613-1630.
  • Bakos, Yannis and Brynjolfsson, Erik (January, 2000) "Bundling and Competition on the Internet", Marketing Science, Vol. 19, No. 1, pp. 63-82.

Internet Commerce and the Long Tail
  • Brynjolfsson, Erik, Smith, Michael and Hu, Yu (November, 2003) "Consumer Surplus in the Digital Economy: Estimating the Value of Increased Product Variety at Online Booksellers," Management Science, Vol 49, No. 11.
  • Brynjolfsson, Erik, Hu, Yu and Rahman, Mohammad (November, 2009) "Battle of the Retail Channels: How Product Selection and Geography Drive Cross-channel Competition", Management Science, Vol. 55, No. 11.
  • Brynjolfsson, Erik, Hu, Yu and Simester, Dunan (2006) "Goodbye Pareto Principle, Hello Long Tail: The Effect of Search Costs on the Concentration of Product Sales"

External links

  • Brynjolfsson's MIT Web Site with links to research papers.
  • Economics of Information Blog
  • Profile in Business Week, September 29, 2003. (“If e-business had an oracle, Erik Brynjolfsson would be the anointed.”)
  • Profile in Optimize, October, 2005. (Brynjolfsson ranked second in research study of “most influential academics of business technology”)
  • Profile in Supply Chain Management, January, 2006.
  • CIO Insight Interview, “Expert Voice: Erik Brynjolfsson on Organizational Capital” October, 2001.
  • Profile in Informationweek, April 17, 2000. (“When it comes to explaining the relationship between IT and worker productivity--bandwagon jumpers like Federal Reserve chairman Alan Greenspan notwithstanding--the generally acknowledged expert in the field is Erik Brynjolfsson…”)
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