Elusive
Encyclopedia
"Elusive" became the first single for British singer/songwriter Scott Matthews
and was released on 18 September 2006. The single received much airplay from BBC
Radio DJs Jo Whiley
, Dermot O'Leary
, and Zane Lowe
between August 7–10; Lowe played "Elusive" once each night as his chosen Single of the Week. Matthews also visited the station to perform "Elusive" and other songs from the album in May and August 2006. In May 2007, he won the Ivor Novello Award for "Best Song Musically and Lyrically" which saw "Elusive" beat strong competition from the likes of the Arctic Monkeys
.
The track was used in 2008 by UK television company Channel 4
for the advertising campaign surrounding the final season of The Sopranos
, which aired exclusively on their digital channel E4.
Scott Matthews
Scott Matthews , is a singer/songwriter from Wolverhampton, England.His first album Passing Stranger was released on 13 March 2006 on San Remo Records before being re-released on Island Records later in the year. Janice Long was the first of the BBC DJs to play his music...
and was released on 18 September 2006. The single received much airplay from BBC
BBC
The British Broadcasting Corporation is a British public service broadcaster. Its headquarters is at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff...
Radio DJs Jo Whiley
Jo Whiley
Johanne "Jo" Whiley is a British radio disc jockey and television presenter. She was the host of the long running weekday Jo Whiley Show on Radio 1.-Early life and education:...
, Dermot O'Leary
Dermot O'Leary
Dermot O'Leary is an English television and radio presenter. He established himself as a presenter of Big Brother's Little Brother on Channel 4 before moving on to The X Factor on ITV. O'Leary has also presented on the BBC and has his own radio show on BBC Radio 2...
, and Zane Lowe
Zane Lowe
Zane Lowe also known as 'Zipper', is a radio DJ and television presenter. He was born in New Zealand and grew up in Auckland, where he was a presenter on the local music station Max TV, before moving to England...
between August 7–10; Lowe played "Elusive" once each night as his chosen Single of the Week. Matthews also visited the station to perform "Elusive" and other songs from the album in May and August 2006. In May 2007, he won the Ivor Novello Award for "Best Song Musically and Lyrically" which saw "Elusive" beat strong competition from the likes of the Arctic Monkeys
Arctic Monkeys
Arctic Monkeys are an English indie rock band. Formed in 2002 in High Green, a suburb of Sheffield, the band currently consists of Alex Turner , Jamie Cook , Nick O'Malley and Matt Helders...
.
The track was used in 2008 by UK television company Channel 4
Channel 4
Channel 4 is a British public-service television broadcaster which began working on 2 November 1982. Although largely commercially self-funded, it is ultimately publicly owned; originally a subsidiary of the Independent Broadcasting Authority , the station is now owned and operated by the Channel...
for the advertising campaign surrounding the final season of The Sopranos
The Sopranos
The Sopranos is an American television drama series created by David Chase that revolves around the New Jersey-based Italian-American mobster Tony Soprano and the difficulties he faces as he tries to balance the often conflicting requirements of his home life and the criminal organization he heads...
, which aired exclusively on their digital channel E4.