Eftel Oval
Encyclopedia
Lathlain Park is an Australian rules football
Australian rules football
Australian rules football, officially known as Australian football, also called football, Aussie rules or footy is a sport played between two teams of 22 players on either...

 ground, located in Lathlain
Lathlain, Western Australia
Lathlain is an inner south eastern suburb of Perth, Western Australia. Its Local Government Area is the Town of Victoria Park.-History:Lathlain's development commenced in the 1890s when Peet and Co subdivided and sold lots in the "Victoria Park Station Estate" east of the railway station, with...

, an inner-eastern suburb of Perth
Perth, Western Australia
Perth is the capital and largest city of the Australian state of Western Australia and the fourth most populous city in Australia. The Perth metropolitan area has an estimated population of almost 1,700,000....

, Western Australia
Western Australia
Western Australia is a state of Australia, occupying the entire western third of the Australian continent. It is bounded by the Indian Ocean to the north and west, the Great Australian Bight and Indian Ocean to the south, the Northern Territory to the north-east and South Australia to the south-east...

. Since its opening in 1959, it has been the home ground for the Perth Football Club
Perth Football Club
The Perth Football Club, nicknamed the Demons, is an Australian rules football club playing in the West Australian Football League . The club plays its matches at Lathlain Park.-History:...

, who play in the West Australian Football League
West Australian Football League
The West Australian Football League is an Australian rules football league based in Perth, Western Australia. The WAFL is the second-most popular in the state, behind the nation-wide Australian Football League...

 (WAFL).

It was known only as Lathlain Park, until 2003 when the Demons sold the naming rights to Eftel
Eftel
Eftel Limited is an internet service provider and telecommunications provider in Australia, with approximately 120,000 active accounts. It was established in 1999. Eftel offers a range of services including: DSL and dial-up Internet access, web hosting and telephony services - to the retail,...

, an internet company, for a period of five years. It is recorded in NRL history books as in 1999, the infant Melbourne Storm defeated Western Suburbs 62-6, a match where Matt Geyer kicked 9 goals. In 2011 EFtel decided not to renew their contract, which gave WA dairy icon Brownes the naming rights of Lathlain Oval, and so for the past three years its sponsored name has been Brownes Stadium.
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