Edward Razek
Encyclopedia
Edward Razek is the senior creative on Victoria's Secret
Victoria's Secret
Victoria's Secret is an American retailer of women's wear, lingerie and beauty products. It is the largest segment of publicly-traded Limited Brands with sales of over US$5 billion and an operating income of $1 billion in 2006...

. He is the Chief Marketing Officer of creative services of Limited Brands
Limited Brands
Limited Brands is an American apparel company based in Columbus, Ohio. In 2009 it reported 9.04 billion dollars in revenue for the last fiscal year.-History:...

, Victoria Secret's parent. He has been hand picking the models for Victoria's Secret for 15+ years and helped launch the careers of household names Daniela Pestova
Daniela Peštová
Daniela Peštová is a Czech model. She was born in Teplice, Czech Republic, and was discovered by the Madison Modeling Agency's Dominique Caffin. She had plans to attend college but after winning a modelling contest she moved to Paris to sign with Madison Modeling Agency...

, Gisele Bündchen
Gisele Bündchen
Gisele Caroline Bündchen is a Brazilian fashion model, occasional film actress and goodwill ambassador for the UN Environment Programme.In the late 1990s, Bündchen became one of the first in a wave of Brazilian models to find success...

, Tyra Banks
Tyra Banks
Tyra Lynne Banks is an American model, media personality, actress, occasional singer, author and businesswoman. She first became famous as a model, but television appearances were her commercial breakthrough...

, and Heidi Klum
Heidi Klum
Heidi Samuel , better known by her birth name Heidi Klum, is a German model, actress, television host, businesswoman, fashion designer, television producer, and occasional singer. In 2008 she became an American citizen while maintaining her native German citizenship...

. Razek has been named one of five most important people in modeling by Forbes
Forbes
Forbes is an American publishing and media company. Its flagship publication, the Forbes magazine, is published biweekly. Its primary competitors in the national business magazine category are Fortune, which is also published biweekly, and Business Week...

in October 2007.
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