Double Decker (chocolate bar)
Encyclopedia
Double Decker is a brand of chocolate bar currently manufactured by Cadbury
Cadbury
-Businesses:*Cadbury Adams, the company's North American subsidiary*Cadbury Ireland, the company's Irish subsidiary*Cadbury UK, the company's UK subsidiary*Cadbury India, the company's Indian subsidiary*Cadbury New Zealand, the company's New Zealand subsidiary...

. First introduced in 1976, its name derives from the double-decker bus
Double-decker bus
A double-decker bus is a bus that has two storeys or 'decks'. Global usage of this type of bus is more common in outer touring than in its intra-urban transportion role. Double-decker buses are also commonly found in certain parts of Europe, Asia, and former British colonies and protectorates...

.

The chocolate bar is lightly flavoured with coffee and structured in two layers; an upper whipped nougat
Nougat
Nougat is a variety of similar traditional confectioneries made with sugar and/or honey, roasted nuts , and sometimes chopped candied fruit. The consistency of nougat can range from soft and chewy to hard and crunchy depending on its composition, and it is used in a variety of candy bars and...

 layer, with a lower layer of cereal ‘crispies’, these are then coated in milk chocolate. Originally the bar contained raisins within the base layer, however consumer research in the 1980's led to these being removed and the current formulation being introduced.

The bar has a mass of approximately 60 g, and typically contains 11.3 g of fat, 41 g of carbohydrates, 2.6 g of protein and 1155 kJ (275 kcal) of energy. The Double Decker no longer contains hydrogenated oil.

There also existed a 'Double Decker - Nuts' launched in 2004, which had the advertising slogan "crispy, crunchy, chewy and nutty". This chocolate bar was essentially a Double Decker with nuts contained within the nougat layer; however it has since been discontinued. At the time it was distinctly aimed at males, and featured in Coronation Street credits during 2004.

2009 Revamp

In 2009 the bar received a packaging revamp, for the first time since 2004. Also a Cadbury Double Decker Duo product was launched, two smaller 40 grams (1.4 oz) Double Decker bars in one pack.
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