Doing a Leeds
Encyclopedia
"Doing a Leeds" is an English football
Football in England
Association football is a national sport in England, where the first modern set of rules for the code were established in 1863, which were a major influence on the development of the modern Laws of the Game...

 phrase which has become synonymous with the potential dire consequences for domestic clubs of financial mismanagement
Financial mismanagement
Financial mismanagement is management that, deliberately or not, is handled in a way that can be characterized as "wrong, bad, careless, inefficient or incompetent" and that will reflect negatively upon the financial standing of a business or individual....

, following the rapid demise in the 2000s of Leeds United A.F.C.
Leeds United A.F.C.
Leeds United Association Football Club are an English professional association football club based in Beeston, Leeds, West Yorkshire, who play in the Football League Championship, the second tier of the English football league system...

, a Premier League club that invested heavily to reach the semi-finals of the lucrative Champions League
UEFA Champions League
The UEFA Champions League, known simply the Champions League and originally known as the European Champion Clubs' Cup or European Cup, is an annual international club football competition organised by the Union of European Football Associations since 1955 for the top football clubs in Europe. It...

 European competition, but in the process built up large debts. The club suffered a "financial meltdown" after failing to continue to qualify for the competition, and subsequently dropped down two levels of the football pyramid
English football league system
The English football league system, also known as the football pyramid, is a series of interconnected leagues for association football clubs in England, with six teams from Wales also competing...

, into the third tier, Football League One
Football League One
Football League One is the second-highest division of The Football League and third-highest division overall in the English football league system....

, for the first time in history.

The demise of Leeds United

As champions of the final First Division
Football League First Division
The First Division was a division of The Football League between 1888 and 2004 and the highest division in English football until the creation of the Premier League in 1992. The secondary tier in English football has since become known as the Championship....

 season, Leeds United were one of the inaugural 22 clubs of the Premier League, the breakaway top division league competition formed in 1992. Leeds had sustained success in the league in late 1990s, and ultimately reached the semi-finals of the 2000–01 Champions League. Their level of spending to do so however had exceeded all other clubs, and the club's debt level rose annually from £9m to £21m, £39m, £82m and peaked at around £119m, much of the money having been spent on transfer fees
Transfer (football)
In professional association football, a transfer is the action taken whenever a player under contract moves between professional clubs. It refers to the transferring of a player's registration from one professional association football club to another. In general, the players can only be...

 and players' wages. After the club failed to qualify for the 2002–03 Champions League by only finishing fifth in the Premier League, it had to make drastic savings by selling players as it could no longer sustain the debt repayments, which relied on the ticket sales and television income from the European competition.

At the end of the 2003–04 season Leeds United were relegated to the Football League Championship
Football League Championship
The Football League Championship is the highest division of The Football League and second-highest division overall in the English football league system after the Premier League...

, having finished second bottom of the Premier League. The financial effects continued, and with one game to go in the 2006–07 season, the club voluntarily entered administration, incurring a 10-point league penalty, resulting in relegation to League One, the first time the club had ever been in the third tier of English football. At the end of the 2009–10 season, the club was promoted back to the Championship
Football League Championship
The Football League Championship is the highest division of The Football League and second-highest division overall in the English football league system after the Premier League...

 after a final day victory.

"Doing a Leeds"

The term "doing a Leeds" or to "do a Leeds" has since become synonymous with financial mismanagement of a football club with potential dire consequences. It can refer specifically to any club that fails to plan adequately for the financial impact of either failure to qualify for the Champions League, or of not adequately restructuring following relegation from the Premier League to avoid a further drop, or more generally, to the rapid demise in the relative standing of any club.

Managers and chairman, although sometimes obliged to "chase the dream" (the inevitable precursor of "doing a Leeds"), are often forced to deny they are "doing a Leeds" in the wake of a large investment that some analysts predict cannot be afforded by their club and may overstretch their budget. Similarly, fans may fear their club will "do a Leeds" if its expensively acquired and maintained team is unable to qualify for the Champions League or is relegated from the Premier League, thereby failing to "live the dream".

Conversely, the avoidance of "doing a Leeds" has been invoked by managers to justify selling their best players in order to raise funds to stave off going into administration, which might lead to a relegation-inducing penalty. Failure to invest at the expected "normal" rate in order to maintain a particular club's league position can even be labelled as "doing a Leeds".

The phrase was notably used during the relegation of Newcastle United
Newcastle United F.C.
Newcastle United Football Club is an English professional association football club based in Newcastle upon Tyne, Tyne and Wear. The club was founded in 1892 by the merger of Newcastle East End and Newcastle West End, and has played at its current home ground, St James' Park, since the merger...

 in 2009, the largest club to be relegated from the Premier League since Leeds. Having bought the club, new owner Mike Ashley
Mike Ashley (businessman)
Michael James Wallace "Mike" Ashley is an English millionaire retail entrepreneur in the sporting goods market...

 stated that his investment had in fact saved the club from "doing a Leeds". In spite of this Newcastle suffered relegation at the end of the 2008-09 season, sparking fears both before and after that the club could "do a Leeds" and drop further, into League One, without restructuring. However, the club avoided this and bounced back the following season with automatic first place promotion.

The 2010 announcement of Manchester United's
Manchester United F.C.
Manchester United Football Club is an English professional football club, based in Old Trafford, Greater Manchester, that plays in the Premier League. Founded as Newton Heath LYR Football Club in 1878, the club changed its name to Manchester United in 1902 and moved to Old Trafford in 1910.The 1958...

 need to refinance their large debt as a bond issue following their purchase by Malcolm Glazer
Malcolm Glazer
Malcolm Irving Glazer is an American businessman and sports team owner. He is the president and chief executive officer of First Allied Corporation, a holding company for his varied business interests, most notably in the food processing industry...

 led to questions in the media whether even Manchester United, as the most successful Premier League-era club, could be in danger of "doing a Leeds".

Shelbourne
Shelbourne F.C.
Shelbourne Football Club is an Irish professional football club based in the Drumcondra area of Dublin, currently playing in the League of Ireland Premier Division....

 were referred to as the "Irish version of Leeds United" after winning the League of Ireland Premier Division in 2006 but being automatically demoted into the League of Ireland First Division for financial reasons.

The term has been applied to Portsmouth
Portsmouth F.C.
Portsmouth Football Club is an English football club based in the city of Portsmouth. The club is nicknamed Pompey. Portsmouth's home matches have been played at Fratton Park since the club's formation in 1898. The team currently play in the Football League Championship after being relegated from...

, who amassed debts which eventually saw them become the first Premier League club to enter administration in February of the 2009-10 season, leading to relegation in the same season after the subsequent nine-point penalty.

See also

  • History of Leeds United A.F.C.
    History of Leeds United A.F.C.
    Leeds United Association Football Club is the only professional association football club in the city of Leeds. The club was established in 1919, following the demise of Leeds City F.C.-Leeds City:...

  • List of Leeds United A.F.C. seasons
  • Premier League–Football League gulf
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