Direct Supply is a privately held, nationwide provider of equipment, eCommerce services and other services to the senior living industry. Based in Milwaukee, Wisconsin

Wisconsin

Wisconsin is a U.S. state located in the north-central United States and is part of the Midwest. It is bordered by Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michigan to the northeast, and Lake Superior to the north. Wisconsin's capital is...

 the company distributes more than one million products to the senior living industry. The company is divided into five strategic business units (SBUs) which promote Direct Supply’s mission “to enhance the lives of the millions of residents in Senior Living.”

The company was founded in 1985. Originally, the company sold products exclusively out of its catalog. Today, through its catalog, sales force, and website, the company serves over 21,000 long term care facilities across the country.

Business units

• Direct Supply Equipment & Furnishings - A nationwide supplier of equipment to the long term Care care profession.
• Direct Supply Aptura – Offers construction management, design/build and interior design services.
• Direct Supply DSSI – A procurement system serving primarily long term care.
• Direct Supply TELS (The Equipment Lifecycle System)– An online building management service.
• Direct Supply Services & Solutions - Provides support for large, complex equipment-based projects.

Culture

Direct Supply’s culture as an employee owned company is unique. Employees are referred to as “Partners” to reflect that each employee has a stake in the company and its success. The culture of ownership extends to the benefits which the company provides its Partners. On-site recreational activities include an on-site fitness center, basketball court, billiards, yoga classes, and ping pong tables. The company also provides complimentary snacks, soda and juice to all Partners.

External links

• Mission history
• http://www.directsupplycareers.com/careers/culture-benefits/culture_benefits.html
• http://www.bizstartsmilwaukee.com/News/Newslist/Bob-Hillis-entrepreneur-extrao.htm
• http://www.jsonline.com/business/123420769.html