Coors Light
Encyclopedia
Coors Light is a light beer produced by the Coors Brewing Company
. It was first produced in 1978.
The beer has a "Cold Certified" label which turns the mountains on the label from white to blue when the beer's temperature is lowered to 4 degrees Celsius (39 degrees Fahrenheit).
In 2009, a Coors Light koozie
depicting scenes from the 2010 Winter Olympics
was offered in a limited number of cases that contained 28 bottles instead of 24.
Also in 2009, the Hillside Chalet Contest was created. The winner was given a six-night stay in Whistler, British Columbia
, during the 2010 Winter Olympics
.
Coors Brewing Company
The Coors Brewing Company is a regional division of the world's fifth-largest brewing company, the Canadian Molson Coors Brewing Company and is the third-largest brewer in the United States...
. It was first produced in 1978.
The beer has a "Cold Certified" label which turns the mountains on the label from white to blue when the beer's temperature is lowered to 4 degrees Celsius (39 degrees Fahrenheit).
Promotions
In 2008, Coors Light became the official beer of NASCAR, replacing Budweiser.In 2009, a Coors Light koozie
Beer koozie
A beer koozie is a fabric or foam device that is designed to insulate a beverage can or bottle.- Overview :The beer koozie, coastie, cozy, coosie, coolie, hugger, or huggie, is a misnomer since it is not always used for an alcoholic beverage. Other names are can cooler, "beer sleeve", stubby holder...
depicting scenes from the 2010 Winter Olympics
2010 Winter Olympics
The 2010 Winter Olympics, officially the XXI Olympic Winter Games or the 21st Winter Olympics, were a major international multi-sport event held from February 12–28, 2010, in Vancouver, British Columbia, Canada, with some events held in the suburbs of Richmond, West Vancouver and the University...
was offered in a limited number of cases that contained 28 bottles instead of 24.
Also in 2009, the Hillside Chalet Contest was created. The winner was given a six-night stay in Whistler, British Columbia
Whistler, British Columbia
Whistler is a Canadian resort town in the southern Pacific Ranges of the Coast Mountains in the province of British Columbia, Canada, approximately north of Vancouver...
, during the 2010 Winter Olympics
2010 Winter Olympics
The 2010 Winter Olympics, officially the XXI Olympic Winter Games or the 21st Winter Olympics, were a major international multi-sport event held from February 12–28, 2010, in Vancouver, British Columbia, Canada, with some events held in the suburbs of Richmond, West Vancouver and the University...
.