Consumption audience
Encyclopedia
Consumption audience is a marketing term
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

, being the part of a brand's or product's target audience
Target audience
In marketing and advertising, a target audience, is a specific group of people within the target market at which the marketing message is aimed .....

that is economically able to afford such brand or product.
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