Coaches All-America Game
Encyclopedia
The Coaches All-America Game was a postseason college football all-star game that served as the concluding game of the college football season, held from 1961 to 1976. The all-star game was sponsored by the American Football Coaches Association
American Football Coaches Association
The American Football Coaches Association is an association of over 11,000 football coaches and staff on all levels. According to its constitution, some of the main goals of the American Football Coaches Association are to "maintain the highest possible standards in football and the profession of...

 (AFCA) and profits from ticket sales and television rights went to fund AFCA scholarships.

From 1961 to 1965, the game was played at War Memorial Stadium
War Memorial Stadium (Buffalo)
War Memorial Stadium is the name of a stadium that formerly stood in Buffalo, New York. The stadium was on a rectangular block near the downtown area. Its main entrance was at Jefferson Avenue to the east and Best Street to the south...

 in Buffalo, New York
Buffalo, New York
Buffalo is the second most populous city in the state of New York, after New York City. Located in Western New York on the eastern shores of Lake Erie and at the head of the Niagara River across from Fort Erie, Ontario, Buffalo is the seat of Erie County and the principal city of the...

. The game moved to Atlanta Stadium
Atlanta-Fulton County Stadium
Atlanta-Fulton County Stadium, often shortened to "Fulton County Stadium," was a multi-purpose stadium that formerly stood in Atlanta, Georgia, United States.-History:...

 from 1966 to 1969. Attendance issues led to the game being relocated to Jones Stadium
Jones AT&T Stadium
Jones AT&T Stadium is an outdoor athletic stadium on the campus of Texas Tech University in Lubbock, Texas, United States. It is the home field of the Texas Tech Red Raiders football team of the Big 12 Conference.-Planning and funding:Clifford B. and Audrey Jones Stadium opened in 1947...

 in Lubbock, Texas
Lubbock, Texas
Lubbock is a city in and the county seat of Lubbock County, Texas, United States. The city is located in the northwestern part of the state, a region known historically as the Llano Estacado, and the home of Texas Tech University and Lubbock Christian University...

, where it was held from 1970-1975. Lubbock won the bid to host the game over newer stadiums in larger cities, including Memorial Stadium
Liberty Bowl Memorial Stadium
Liberty Bowl Memorial Stadium is a football stadium, located at the Mid-South Fairgrounds, in Midtown Memphis, Tennessee, United States. The stadium is the site of the annual AutoZone Liberty Bowl, and is the home field of the University of Memphis Tigers football team...

 in Memphis, Tennessee
Memphis, Tennessee
Memphis is a city in the southwestern corner of the U.S. state of Tennessee, and the county seat of Shelby County. The city is located on the 4th Chickasaw Bluff, south of the confluence of the Wolf and Mississippi rivers....

 and San Diego Stadium in San Diego, after the AFCA was convinced that Lubbock's advantages as a college town without competing entertainment would fill the stands with existing college football fans from West Texas
West Texas
West Texas is a vernacular term applied to a region in the southwestern quadrant of the United States that primarily encompasses the arid and semi-arid lands in the western portion of the state of Texas....

.

The first game held at Jones Stadium took place only 47 days after downtown Lubbock was hit by a tornado in 1970. The stadium's newly installed AstroTurf was unharmed, but some of the light towers on the west side—which had recently been fitted with extra lights for the color telecast of the All-America Game—were bent or snapped off. Even with the surrounding circumstances, the inaugural Jones Stadium game drew 42,150 in attendance, a record attendance over any prior Coaches All-America Game in Buffalo or Atlanta. The game finally found success by an attendance standard, drawing 285,786 attendees over 7 years. By the time of the final Coaches All-America Game in 1976, more players declined to participate in the college all-star game as National Football League
National Football League
The National Football League is the highest level of professional American football in the United States, and is considered the top professional American football league in the world. It was formed by eleven teams in 1920 as the American Professional Football Association, with the league changing...

rookies and NFL owners had little to gain, and much to lose due to injury risks. The AFCA reluctantly dropped the Coaches All-America Game, but continued to bestow All-American honors.
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