Canadian Tire money is a loyalty program

Loyalty program

Loyalty programs are structured marketing efforts that reward, and therefore encourage, loyal buying behavior — behavior which is potentially beneficial to the firm....

 by Canadian Tire

Canadian Tire

Canadian Tire Corporation, Limited is one of Canada's 60 largest publicly traded companies. The firm operates an inter-related network of businesses engaged in retailing hardgoods, apparel and petroleum as well as financial and automotive services, employing more than 58,000 people across Canada...

. It consists of coupons, issued by the company, which resemble real currency

Currency

In economics, currency refers to a generally accepted medium of exchange. These are usually the coins and banknotes of a particular government, which comprise the physical aspects of a nation's money supply...

 (although the coupons are considerably smaller than Bank of Canada

Bank of Canada

The Bank of Canada is Canada's central bank and "lender of last resort". The Bank was created by an Act of Parliament on July 3, 1934 as a privately owned corporation. In 1938, the Bank became a Crown corporation belonging to the Government of Canada...

 notes), and can be used as scrip

Scrip

Scrip is an American term for any substitute for currency which is not legal tender and is often a form of credit. Scrips were created as company payment of employees and also as a means of payment in times where regular money is unavailable, such as remote coal towns, military bases, ships on long...

 in Canadian Tire stores, but is not considered a private currency

Private currency

A private currency is a currency issued by a private organization. It is often contrasted with fiat currency issued by governments or central banks. In many countries, the issue of private paper currencies is severely restricted by law....

. The notes are printed on paper similar to real Canadian currency

Canadian dollar

The Canadian dollar is the currency of Canada. As of 2007, the Canadian dollar is the 7th most traded currency in the world. It is abbreviated with the dollar sign $, or C$ to distinguish it from other dollar-denominated currencies...

, and were jointly produced by two of the country’s long established security printers, British American Banknote Company (BABN) and Canadian Bank Note Company

Canadian Bank Note Company

The Canadian Bank Note Company is a Canadian security printing company. It is probably best known for being one of two private companies holding contracts with the Bank of Canada to supply it with Canada's paper currency. The company's other clients include private businesses, national and...

 (CBN).