Buzzle was the largest Apple reseller
A reseller is a company or individual that purchases goods or services with the intention of reselling them rather than consuming or using them. This is usually done for profit...

 in Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

, the result of the amalgamation of several resellers. At time of collapse, Buzzle had sales of A$85 million, accounting for 40% of Apple Australia's turnover and operating 24 of Australia's 68 AppleCentres. The company formed in September 2000 and later went into receivership in March 2001. The company owed A$30 million to 866 creditors at the time of collapse. Buzzle was the result of the amalgamation of DesignWyse, Status Graph, GM Computer, Mac's Place and Manning Computers. Next Byte pulled out at the eleventh hour and still exist today. The company had intended to become a public company
Public company
This is not the same as a Government-owned corporation.A public company or publicly traded company is a limited liability company that offers its securities for sale to the general public, typically through a stock exchange, or through market makers operating in over the counter markets...


The company sued Apple Computer Australia for A$57 million following the company's receivership citing that Apple was responsible for the company's demise. Most of the stores were sold and operate under other brands today.

Buzzle was the subject of Going Public, a four-part Australian Broadcasting Corporation
Australian Broadcasting Corporation
The Australian Broadcasting Corporation, commonly referred to as "the ABC" , is Australia's national public broadcaster...

documentary which aired in 2001.

External links

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