Buena Vista Pictures Marketing
Encyclopedia
Buena Vista Pictures Marketing is the marketing arm of Disney Studios
The Walt Disney Company
The Walt Disney Company is the largest media conglomerate in the world in terms of revenue. Founded on October 16, 1923, by Walt and Roy Disney as the Disney Brothers Cartoon Studio, Walt Disney Productions established itself as a leader in the American animation industry before diversifying into...

, a unit of media giant ABC-Disney. Buena Vista Pictures Marketing markets the theatrical release of all the films produced by Disney Studios. Disney Studios comprises Disney Pictures (Disney's animation), Pixar
Pixar
Pixar Animation Studios, pronounced , is an American computer animation film studio based in Emeryville, California. The studio has earned 26 Academy Awards, seven Golden Globes, and three Grammy Awards, among many other awards and acknowledgments. Its films have made over $6.3 billion worldwide...

 Animation (an animation company founded by Steve Jobs
Steve Jobs
Steven Paul Jobs was an American businessman and inventor widely recognized as a charismatic pioneer of the personal computer revolution. He was co-founder, chairman, and chief executive officer of Apple Inc...

 of Apple Computer
Apple Computer
Apple Inc. is an American multinational corporation that designs and markets consumer electronics, computer software, and personal computers. The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad...

 and later sold to Disney), Walt Disney Pictures
Walt Disney Pictures
Walt Disney Pictures is an American film studio owned by The Walt Disney Company. Walt Disney Pictures and Television, a subsidiary of the Walt Disney Studios and the main production company for live-action feature films within the Walt Disney Motion Pictures Group, based at the Walt Disney...

 (makes Pirates of the Caribbean and other live-action family films), Touchstone Pictures
Touchstone Pictures
Touchstone Pictures is an American film production label and is one of several film labels of the Walt Disney Motion Pictures Group. Established in 1984, its releases typically feature more mature themes and darker tones than those that are released under the Walt Disney Pictures banner.Touchstone...

 (more adult, main-stream pictures), Hollywood Pictures
Hollywood Pictures
Hollywood Pictures is one of The Walt Disney Company's several alternate movie divisions. Like Disney's Touchstone Pictures brand, it produces films for a more mature adult audience than Walt Disney Pictures.-History:...

(makes adult-related theme movies, such as the racy Colors of Night), and other smaller studios.
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