Blimey! Games was an entertainment software development company in central London

London

London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

. The CEO was Ian Bell, formerly Managing Director and founder of SimBin

SimBin

SimBin Studios is a Swedish video game developer- and publisher founded in 2003 that develops racing simulators for Windows and the current-generation consoles. The company has its headquarters in Vara and the main development studio in Gothenburg...

 Development Team.

Blimey! Games comprised a specialist development team of 60 based in locations around the world.

History

The company was founded in May 2005 by the development team who produced the PC Driving Game GTR - FIA GT Racing Game

GTR - FIA GT Racing Game

GTR is a sports car racing simulator developed by SimBin for the x86 PC. An Xbox version was announced very early on, but never materialized. In April 2006, an Xbox 360 version was announced. The Xbox 360 version of the game was to be published by THQ. However, THQ later announced they would no...

in 2004.

Blimey! Games also formed the core development team of GTR - FIA GT Racing Game 2

GTR - FIA GT Racing Game 2

GTR2 is a sports car racing simulator developed under license by Blimey for SimBin for the x86 PC and is a sequel to GTR. Since its release in September 2006, it has received widespread acclaim...

, and sports car racing game, GT Legends

GT Legends

GT Legends is a sports car racing simulator developed by Simbin for the PC. It is based on the 2005 FIA Historic Racing Championshipsfor GTC and TC cars of the 1960s and 1970s...

.

In 2006, Blimey! Games, along with their publishers 10tacle Studios AG, signed a license agreement for the development of video games with automotive manufacturer Ferrari

Ferrari

Ferrari S.p.A. is an Italian sports car manufacturer based in Maranello, Italy. Founded by Enzo Ferrari in 1929, as Scuderia Ferrari, the company sponsored drivers and manufactured race cars before moving into production of street-legal vehicles as Ferrari S.p.A. in 1947...

.

Following the insolvency of 10tacle in 2008, on 8 January 2009, Blimey! went into administration with the business and assets being sold to Slightly Mad Studios

Slightly Mad Studios

Slightly Mad Studios is an independent British video game company headquartered in London, England. On 12 January 2009, the company acquired the business and assets of Blimey! Games...

Limited, a company that had also been established by Bell.