Bajaj Corp Ltd
Encyclopedia
Bajaj Corp Ltd is a leading India
India
India , officially the Republic of India , is a country in South Asia. It is the seventh-largest country by geographical area, the second-most populous country with over 1.2 billion people, and the most populous democracy in the world...

n FMCG company with major brands in Hair care
Hair care
Hair care is an overall term for parts of hygiene and cosmetology involving the hair on the human head. Hair care will differ according to one's hair type and according to various processes that can be applied to hair...

 category. It is part of Bajaj Group
Bajaj Group
Bajaj Group is an Indian conglomerate founded by Jamnalal Bajaj in 1926, Mumbai. Bajaj Group is one of the oldest & largest conglomerates based in Mumbai, Maharashtra. The group comprises 34 companies & its flagship company Bajaj Auto is ranked as the world's fourth largest two & three wheeler...

 founded by the freedom fighter, philanthropist and close confidante of Mahatma Gandhi
Mahatma Gandhi
Mohandas Karamchand Gandhi , pronounced . 2 October 1869 – 30 January 1948) was the pre-eminent political and ideological leader of India during the Indian independence movement...

 – Jamanalal Bajaj.

The leading brand is Bajaj Almond drops; it commands a 52% market share in light hair oil category which is the second fastest hair oil category across all hair oils.
Bajaj Corp Ltd's own manufacturing facilities are located at Parwanoo, Paonta Sahib and Dehradoon.

Brands

The organisation holds a number of brands in Hair care
Hair care
Hair care is an overall term for parts of hygiene and cosmetology involving the hair on the human head. Hair care will differ according to one's hair type and according to various processes that can be applied to hair...

 category including Bajaj Almond Drops Hair Oil
Bajaj Almond Drops Hair Oil
Bajaj Almond Drops Hair Oil is the key brand in the products of Bajaj Corp Ltd and is the leading brand in the light hair care oils category.-Place in the Indian hair oil industry :...

, Bajaj Kailash Parbat Thanda Tel, Bajaj Brahmi Amla Hair Oil, Bajaj Amla Shikakai Hair Oil, Bajaj Jasmine Hair Oil and holds Dental Care brand Bajaj Red Tooth Powder.Brands

Bajaj Almond Drops

Bajaj Almond Drops Hair Oil is the flagship brand of Bajaj Corp Ltd and is a leading brand in Light Hair Oil Category.

Marketing

The hair oil products of Bajaj Corp Ltd have a strong brand heritage, some dating back more than 50 years. For example, they began
manufacturing Bajaj Brahmi Amla Hair Oil in 1953. They started production of Bajaj Almond Drops Hair Oil in 1989 which is their most successful product and leader in the light hair oil segment in terms of both volume and value, according to the Nielsen Retail Audit Report.

Others

Mr. Kushagra Nayan Bajaj is the Chairman of this organisation.
The company is part of Shishir Bajaj Group
Bajaj Group
Bajaj Group is an Indian conglomerate founded by Jamnalal Bajaj in 1926, Mumbai. Bajaj Group is one of the oldest & largest conglomerates based in Mumbai, Maharashtra. The group comprises 34 companies & its flagship company Bajaj Auto is ranked as the world's fourth largest two & three wheeler...

.
The company became public in month of August 2011. The issue, which opened on Aug 2 and closes on Aug 5, received 20.2 times bids.
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