Ashampoo GmbH & Co. KG is an international computer software

Computer software

Computer software, or just software, is a collection of computer programs and related data that provide the instructions for telling a computer what to do and how to do it....

 company based in Oldenburg, Germany. They are best known for Ashampoo Burning Studio

Ashampoo Burning Studio

Ashampoo Burning Studio is an optical disc authoring program for Microsoft Windows, developed by Ashampoo. It is one of the most-used alternatives to Nero Burning ROM on Windows, but not as popular as the latter....

 and Ashampoo WinOptimizer. They are general members of the Blu-ray Disc Association

Blu-ray Disc Association

The Blu-ray Disc Association is the industry consortium that develops and licenses Blu-ray Disc technology and is responsible for establishing format standards and promoting business opportunities for Blu-ray Disc...

 and a member of the Intel Software Partner Program.

History

Ashampoo was founded in 1999 by Rolf Hilchner (CEO of Ashampoo). The company's name was formed during a discussion about their first product, an uninstaller

Uninstaller

An uninstaller, also called a deinstaller, is a utility software designed to remove other software or parts of it from a computer. It is the opposite of an installer.-Components:...

 utility software

Utility software

Utility software is system software designed to help analyze, configure, optimize or maintain a computer. A single piece of utility software is usually called a utility or tool....

, when Rolf Hilchner mentioned that "it cleans your Windows like a shampoo". Their first published product was AudioCD MP3 Studio 2000. They have since published software for office productivity, security

Security software

Security software is a generic term referring to any computer program or library whose purpose is to secure a computer system or computer network. Types of security software include:* Antivirus software* Anti keylogger* Cryptographic software...

, optical disc authoring, system utility

System utility

The system utility may be defined in terms of the satisfaction of the system stakeholders.- Actual Utility :The actual utility is the actual stakeholders' satisfaction....

, multimedia, and CAD.

In 2007 they began producing several German web portal

Web portal

A web portal or links page is a web site that functions as a point of access to information in the World Wide Web. A portal presents information from diverse sources in a unified way....

s starting with airshampoo.de, and in 2008, netcar.de, enimal.com, and others.

In 2011 they claimed to have over 14 million customers.

Products

According to Ashampoo, their top-selling software, as of 2010, is:

• Ashampoo Office (a re-branded "lite" version of SoftMaker Office
  SoftMaker
  SoftMaker Software GmbH is a software company that produces office software and is located in Nuremberg, Germany. SoftMaker was founded in 1989 by Martin Kotulla. In 1991, it also added digital fonts to its offerings...
  
  )
• Ashampoo AntiSpyWare
• Ashampoo FireWall PRO
• Ashampoo Magical Security
• Ashampoo Burning Studio
  Ashampoo Burning Studio
  Ashampoo Burning Studio is an optical disc authoring program for Microsoft Windows, developed by Ashampoo. It is one of the most-used alternatives to Nero Burning ROM on Windows, but not as popular as the latter....
  
  
• Ashampoo UnInstaller Uninstaller
  Uninstaller
  An uninstaller, also called a deinstaller, is a utility software designed to remove other software or parts of it from a computer. It is the opposite of an installer.-Components:...
  
  
• Ashampoo Movie Shrink & Burn
• Ashampoo HDD Control
• Ashampoo WinOptimizer
• Ashampoo Internet Accelerator
• Ashampoo Core Tuner
• Ashampoo Magical Defrag
• Ashampoo PowerUp
• Ashampoo Magical Optimizer
• Ashampoo CoverStudio
• Ashampoo Photo Commander
• Ashampoo Snap
• Ashampoo ClipFisher
• Ashampoo Photo Optimizer
• Ashampoo Music Studio
• Ashampoo Media Player +
• Ashampoo 3D CAD Professional