Aranzi Aronzo
Encyclopedia
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...
ese-styled crafts books. In reality, Aranzi Aronzo is a company run by Mrs. Saito and Ms. Yomura that produces original goods. Their catch phrase is "cute, strange, cool, silly, a little bit horrible, stupid and comfortable ARANZI ARONZO". The company has created several stores, books, exhibitions, and advertisements and in 2007, some of the books were published in North America by Vertical Inc
Vertical Inc
Vertical Inc, headquartered in New York, United States, is a Japanese novel and manga company founded in 2001 by Hiroki Sakai. In February 2011 the company was bought by Kodansha and Dai Nippon Printing .-Titles:...
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The style of Aranzi Aronzo has been described as kawaii, meaning Japanese cute; using expressive mascots, Aranzi Aronzo has effectively created a colorful cast of characters featured in the books. The Aranzi Aronzo characters have been also put on t-shirts, notebooks, and postcards, to name a few things.
Books
Aranzi Aronzo has produced several books containing images of their projects in often humorous situations, some of which have been released in North America.The Cute Book
One of the first books to be released in EnglishEnglish language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...
, The Cute Book was released in hardcover in February 2007. It features dozens of patterns and instructions for making Aranzi Aronzo style crafts. Several characters like The Bad Guy, Pinkie, sprite-kin, sprite, lizard, monkey, usagi, warumono and Grey Kitty appear in the book and can be made from patterns with felt.
The Bad Book
Also released in February 2007 in English, The Bad Book is similar to the first book, but focuses on the darker Aranzi Aronzo characters. These include The Bad Guy, The Liar, and The Thief. Small comics with the characters are featured throughout the book.Cute Dolls and Fun Dolls
These books, released in October 2007 in North America, explain how to make stuffed animalStuffed animal
A stuffed toy is a toy sewn from cloth, plush, or other textiles, and stuffed with straw, beans, plastic pellets, cotton, synthetic fibres, or other similar materials. Stuffed toys are also known as plush toys A stuffed toy is a toy sewn from cloth, plush, or other textiles, and stuffed with straw,...
versions of the Aranzi Aronzo characters. These books use characters like White Rabbit, Brown Bunny, The Bad Guy, and Liar and feature new ones like Silky, the Panda-Bug, and Eyelash Bunny.