Andhra Prabha
Encyclopedia
Andhra Prabha is a Telugu
daily newspaper launched in 1938. It is a part of the New Indian Express Group of Companies.
to challenge the sway of the leading Telugu newspaper at the time, Andhra Patrika. A reader from Bellary
had suggested the name Andhra Prabha to the management of the paper which was promptly adopted by them. The then management of Andhra Prabha awarded him with the sum of Rs. 116 as a token of their gratitude. The paper was initially edited by Khasa Subba Rao (joint editor of Indian Express at the time) who was succeeded by Nyayapati Narayana Murthy.
In 1942 Narla Venkateswara Rao
was promoted from news-editor to editor of the paper. He held this position for seventeen years, a period of time that is considered epochal in Telugu journalism. He was responsible for many revolutionary changes in headline and caption writing, in the framing of action photos, in news display and in page make-up. It was during Narla's editorship that the paper was closed down for a brief period during the Quit India Movement
. The newspaper was shut down for a few months in order to protest the British Government's attempt to impose censorship of the press. The Andhra Prabha was also banned from the State of Mysore
and the State of Hyderabad
because it opposed the feudal nature of these regimes. Narla later tendered his resignation when he had a falling out with Ramnath Goenka over his sympathy with the workers in the press which resulted in a strike in Chennai. He was succeeded by Neelamraju Venkataseshaiah.
, Hyderabad, Chennai
, Vishakapatnam and Vijayawada
. Until 1959, Andhra Prabha was published only from Chennai. In 1960, anticipating the impending launch of Andhra Jyothy, Andhra Prabha launched its second edition from Vijayawada. A Chittoor
edition was brought out briefly in the early 1960s which was shifted to Bangalore in 1966. A Hyderabad edition was launched in 1977 and in 1985, to counter the launch of Eenadu
, an edition was launched in Vishakapatnam.
Supplements include:
Telugu language
Telugu is a Central Dravidian language primarily spoken in the state of Andhra Pradesh, India, where it is an official language. It is also spoken in the neighbouring states of Chattisgarh, Karnataka, Maharashtra, Orissa and Tamil Nadu...
daily newspaper launched in 1938. It is a part of the New Indian Express Group of Companies.
Early history
The paper was started from Chennai on August 15, 1938 by Ramnath GoenkaRamnath Goenka
Ramnath Goenka was a newspaper baron of India. He launched The Indian Express and created the Indian Express Group with various English and regional language publications...
to challenge the sway of the leading Telugu newspaper at the time, Andhra Patrika. A reader from Bellary
Bellary
Bellary is a historic city in Bellary District in Karnataka state, India.-Origins of the city's name:There are several legends about how Bellary got its name....
had suggested the name Andhra Prabha to the management of the paper which was promptly adopted by them. The then management of Andhra Prabha awarded him with the sum of Rs. 116 as a token of their gratitude. The paper was initially edited by Khasa Subba Rao (joint editor of Indian Express at the time) who was succeeded by Nyayapati Narayana Murthy.
In 1942 Narla Venkateswara Rao
Narla Venkateswara Rao
Narla Venkateshwara Pramastenakshmi Preval Argurananda Veramesh Kashturambigrana Mitall Rao or V. R. Narla is a Telugu language writer, journalist and politician from Andhra Pradesh in India...
was promoted from news-editor to editor of the paper. He held this position for seventeen years, a period of time that is considered epochal in Telugu journalism. He was responsible for many revolutionary changes in headline and caption writing, in the framing of action photos, in news display and in page make-up. It was during Narla's editorship that the paper was closed down for a brief period during the Quit India Movement
Quit India Movement
The Quit India Movement , or the August Movement was a civil disobedience movement launched in India in August 1942 in response to Mohandas Gandhi's call for immediate independence. Gandhi hoped to bring the British government to the negotiating table...
. The newspaper was shut down for a few months in order to protest the British Government's attempt to impose censorship of the press. The Andhra Prabha was also banned from the State of Mysore
Mysore State
The Kingdom of Mysore was one of the three largest princely states within the erstwhile British Empire of India. Upon India gaining its independence in 1947, the Maharaja of Mysore merged his realm with the Union of India...
and the State of Hyderabad
Hyderabad State
-After Indian independence :When India gained independence in 1947 and Pakistan came into existence in 1947, the British left the local rulers of the princely states the choice of whether to join one of the new dominions or to remain independent...
because it opposed the feudal nature of these regimes. Narla later tendered his resignation when he had a falling out with Ramnath Goenka over his sympathy with the workers in the press which resulted in a strike in Chennai. He was succeeded by Neelamraju Venkataseshaiah.
Editions
Currently, there are editions of Andhra Prabha in BangaloreBangalore
Bengaluru , formerly called Bengaluru is the capital of the Indian state of Karnataka. Bangalore is nicknamed the Garden City and was once called a pensioner's paradise. Located on the Deccan Plateau in the south-eastern part of Karnataka, Bangalore is India's third most populous city and...
, Hyderabad, Chennai
Chennai
Chennai , formerly known as Madras or Madarasapatinam , is the capital city of the Indian state of Tamil Nadu, located on the Coromandel Coast off the Bay of Bengal. Chennai is the fourth most populous metropolitan area and the sixth most populous city in India...
, Vishakapatnam and Vijayawada
Vijayawada
Vijayawada is the third largest city in Andhra Pradesh, India, located on the banks of the Krishna River and bounded by the Indrakiladri Hills on the West and the Budameru River on the North. The city is located in the Krishna District, about from the state capital Hyderabad.Vijayawada literally...
. Until 1959, Andhra Prabha was published only from Chennai. In 1960, anticipating the impending launch of Andhra Jyothy, Andhra Prabha launched its second edition from Vijayawada. A Chittoor
Chittoor
Chittoor also known as Chittur, is a City and municipal corporation located in the Chittoor District of Andhra Pradesh, India. It is conveniently located on major highways linking the cities of Bangalore and Chennai....
edition was brought out briefly in the early 1960s which was shifted to Bangalore in 1966. A Hyderabad edition was launched in 1977 and in 1985, to counter the launch of Eenadu
Eenadu
Eenadu , headquartered in Hyderabad, India, is the largest circulated Telugu news daily in the state of Andhra Pradesh and the world. According to NRS 2011 it has a readership of 17,00,000 and is the third most circulated regional language daily and 10th most circulated daily in India...
, an edition was launched in Vishakapatnam.
Features and Supplements
The paper carries the following features regularly - Muhurtam, Graha Balam, Kreeda Prabha, Aurah!, Nayika and Chintana.Supplements include:
- MONDAY : Sahiti Gavaksham, Chintana, Life
- TUESDAY : Kulasa, Chintana
- WEDNESDAY: Yuva, Chintana
- THURSDAY : Chitraprabha
- FRIDAY : Sirigamulu
- SATURDAY : Bala Prabha (Entertainment and Knowledge for kids), Chintana
- SUNDAY : A 48 Page Mini Weekly