American Musical Supply
Encyclopedia
American Musical Supply is a musical instrument
Musical instrument
A musical instrument is a device created or adapted for the purpose of making musical sounds. In principle, any object that produces sound can serve as a musical instrument—it is through purpose that the object becomes a musical instrument. The history of musical instruments dates back to the...

 retailer and wholesale supplier based in Midland Park, New Jersey
Midland Park, New Jersey
Midland Park is a borough in Bergen County, New Jersey, United States. As of the 2010 United States Census, the borough's population was 7,128....

. Its web site is ranked as one of the top 500 retail web sites by volume by the journal Internet Retailer. American Musical Supply began as the catalog and Internet division of a Bergen County music business named Victor's House of Music. When Victor's was purchased by competing retailer Guitar Center
Guitar Center
Guitar Center is the largest chain of musical instrument retailers in the world with 223 locations throughout the United States. Its headquarters is in Westlake Village, California....

 in 2007, the former owners retained control of AMS and continue to operate it as a mail order
Mail order
Mail order is a term which describes the buying of goods or services by mail delivery. The buyer places an order for the desired products with the merchant through some remote method such as through a telephone call or web site. Then, the products are delivered to the customer...

and web business.
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