2004 PBA Fiesta Conference
Encyclopedia
The 2004 PBA Fiesta Conference, or known as the 2004 Gran Matador Brandy-PBA Fiesta Conference for sponsorship reasons, was tournament held by the Philippine Basketball Association
Philippine Basketball Association
The Philippine Basketball Association , is a men's professional basketball league in the Philippines composed of 10 company-branded franchised teams. It is the first and oldest professional basketball league in Asia and the second oldest in the world after the NBA...

 and the first ever edition of the PBA Fiesta Conference
PBA Fiesta Conference
The PBA Fiesta Conference was a former tournament held during a Philippine Basketball Association season. Each PBA team was allowed to hire a single foreign player, with maximum height limitations set by the league, to play for the said tournament.-History:...

.

Prior to the formation of the said conference, the league had two import-laced conferences known as the PBA Commissioner's Cup
PBA Commissioner's Cup
The PBA Commissioner's Cup is a tournament of a Philippine Basketball Association season. The tournament allows team to hire a single import with a height limit of 6-6. The event was usually held during the league's second conference from 1993-2002...

 (with an import height-limit of 6-8), and the PBA Governor's Cup
PBA Governor's Cup
The PBA Governors Cup is a tournament of a Philippine Basketball Association season. The tournament allows team to hire a single import with a height limit of 6-4. The event was usually held during the league's third conference from 1993-2002...

 (with an import height-limit of 6-4). However, in 2003, the two conferences were scrapped and was replaced with an Invitational tournament, with an All-Filipino local squad along with foreign teams) and an import-laced Reinforced Conference.

But, in 2004, the league changed its calendar from a calendar year to a fiscal year. As a preparation for the new format, the tournament was institutionalized in 2004 as a transitional tournament. The first Fiesta Conference was played from February-July 2004.

2004 PBA All-Star Game

The league held its All-Star Weekend
Philippine Basketball Association All-Star Weekend
The Philippine Basketball Association All-Star Weekend is the annual gathering of the best players of the Philippine Basketball Association playing for various events such as the 3-point shootout, skills competition such as Obstacle and Trick-shot challenges, Rookies vs...

 in August 2004 at the jam packed New Cebu City Coliseum, with the revived North vs South All-Stars format. The South All-Stars defeated the Northern selection 130-128, in a closely fought contest. Asi Taulava
Asi Taulava
Pauliasi M. Taulava also known as Asi Taulava is a American-born Filipino-Tongan professional basketball player playing in the Philippines for the Meralco Bolts in the Philippine Basketball Association....

 and Jimmy Alapag
Jimmy Alapag
Jim Olmedo Alapag , better known as Jimmy Alapag, is a Filipino-American professional basketball player for the Talk 'N Text Tropang Texters in the Philippine Basketball Association...

 were named co-MVP of the All-Star Game.

Elimination round

Qualified for quarterfinals
Qualified for wildcards
#|Team|W|L|GB
Games behind
In sports, the phrase games behind or games back , is a common way to reflect the gap between a leading team and another team in a sports league, conference, or division...

|PCT
Winning percentage
In sports, a winning percentage is the fraction of games or matches a team or individual has won. It is defined as wins divided by wins plus losses . Ties count as a ½ loss and a ½ win...

PD
Goal difference
In sports such as ice hockey and association football, goal difference is often the first tiebreaker used to rank teams which finish a league competition with an equal number of points....

1 San Miguel Beermen
San Miguel Beermen
The Petron Blaze Boosters is a professional basketball team in the Philippine Basketball Association. The team has been a member of the league since its inception in 1975 and hold the most PBA titles with 19.The team is owned by the Petron Corporation, a subsidiary of the Philippines' largest food...

 
16 2 -- .889
2 Alaska Aces
Alaska Aces (PBA)
The Alaska Aces is a professional basketball team in the Philippine Basketball Association since 1986 under the ownership of the Alaska Milk Corporation and the owner of 13 PBA championships with the 2010 PBA Fiesta Conference as their latest...

 
12 6 4 .667
3 Coca-Cola Tigers
Coca-Cola Tigers
The Powerade Tigers is a professional basketball team of the Philippine Basketball Association founded in 2002 when the then-San Miguel Corporation-owned Coca-Cola Bottlers Philippines bought the RFM-owned Cosmos Bottling Corporation. In 2006, the Atlanta-based Coca-Cola Company under the Coca-Cola...

 
11 7 5 .611 +4
4 Talk 'N Text Phone Pals  11 7 5 .611 -4
5 Red Bull Thunder
Red Bull Barako
The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

 
10 8 6 .556
6 Sta. Lucia Realtors
Sta. Lucia Realtors
The Sta. Lucia Realtors was a professional basketball team in the Philippine Basketball Association.The Universal Robina Corporation team is one of the founding members of the PBA. Formerly known as Great Taste and Presto-Tivoli Ice Cream, they have won a total of 6 championships. Sta...

 
8 10 8 .444
7 Barangay Ginebra Kings
Barangay Ginebra Kings
The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

 
7 11 9 .389 +5
8 Shell Turbo Chargers
Shell Turbo Chargers
The Shell Turbo Chargers is a former Philippine Basketball Association team under the ownership of Pilipinas Shell Corporation. Shell has been a member of the PBA since 1985 until 2005 when the team filed for a leave of absence after the season. Shell sold its franchise to PBL team Welcoat Paints...

 
7 11 9 .389 -5
9 FedEx Express
Air21 Express
The Barako Bull Energy is a Philippine Basketball Association team that began in 2002.Barako Bull is owned by Energy Food and Drinks Inc., a subsidiary of the Linaheim Corporate Services, owners of the defunct Laguna Lakers of the Metropolitan Basketball Association...

 
5 13 11 .278
10 Purefoods TJ Hotdogs  4 14 12 .222

Wildcard phase

Quarterfinals

Qualified for semifinals

Group A

#|Team|W|L|GB
Games behind
In sports, the phrase games behind or games back , is a common way to reflect the gap between a leading team and another team in a sports league, conference, or division...

|PCT
Winning percentage
In sports, a winning percentage is the fraction of games or matches a team or individual has won. It is defined as wins divided by wins plus losses . Ties count as a ½ loss and a ½ win...

1 Talk 'N Text Phone Pals  3 0 -- 1.000
2 Red Bull Thunder
Red Bull Barako
The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

 
2 1 1 .667
3 San Miguel Beermen
San Miguel Beermen
The Petron Blaze Boosters is a professional basketball team in the Philippine Basketball Association. The team has been a member of the league since its inception in 1975 and hold the most PBA titles with 19.The team is owned by the Petron Corporation, a subsidiary of the Philippines' largest food...

 
1 2 2 .333
4 U.S. Pro-Am Selection  0 3 3 .000

Group B

#|Team|W|L|GB
Games behind
In sports, the phrase games behind or games back , is a common way to reflect the gap between a leading team and another team in a sports league, conference, or division...

|PCT
Winning percentage
In sports, a winning percentage is the fraction of games or matches a team or individual has won. It is defined as wins divided by wins plus losses . Ties count as a ½ loss and a ½ win...

1 Coca-Cola Tigers
Coca-Cola Tigers
The Powerade Tigers is a professional basketball team of the Philippine Basketball Association founded in 2002 when the then-San Miguel Corporation-owned Coca-Cola Bottlers Philippines bought the RFM-owned Cosmos Bottling Corporation. In 2006, the Atlanta-based Coca-Cola Company under the Coca-Cola...

 
3 0 -- 1.000
2 Barangay Ginebra Kings
Barangay Ginebra Kings
The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

 
2 1 1 .667
3 Alaska Aces
Alaska Aces (PBA)
The Alaska Aces is a professional basketball team in the Philippine Basketball Association since 1986 under the ownership of the Alaska Milk Corporation and the owner of 13 PBA championships with the 2010 PBA Fiesta Conference as their latest...

 
1 2 2 .333
4 UBC Thunderbirds
UBC Thunderbirds
The UBC Thunderbirds are the athletic teams that represent the University of British Columbia in the University Endowment Lands just outside the city limits of Vancouver, British Columbia, Canada. They are one of the most successful teams in the CIS, though a few of their teams are members of the U.S...

 
0 3 3 .000

Bracket

Talk 'N Text–Barangay Ginebra series

Coca-Cola–Red Bull series

Third-place playoff

Finals

The Barangay Ginebra Kings
Barangay Ginebra Kings
The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

 ended their seven-year title drought with a 3-1 series victory over Red Bull Barako
Red Bull Barako
The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

 in the Finals.

Eric Menk
Eric Menk
Eric Conrad Menk is a Filipino-American professional basketball player in the Philippine Basketball Association for the Barangay Ginebra Kings...

 of Barangay Ginebra
Barangay Ginebra Kings
The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

 was named the Best Player of the Conference while Red Bull's
Red Bull Barako
The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

 Victor Thomas is the conference Best Import.

Two guest teams participated in the tournament, the University of British Columbia
University of British Columbia
The University of British Columbia is a public research university. UBC’s two main campuses are situated in Vancouver and in Kelowna in the Okanagan Valley...

 men's basketball team and the US Pro-Am Selection. Both never won a single game in the quarterfinals of the tournament.

Final results

  • Fiesta Conference Finals: Brgy. Ginebra
    Barangay Ginebra Kings
    The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

     def. Red Bull
    Red Bull Barako
    The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

     3-1
    • Finals MVP: Eric Menk
      Eric Menk
      Eric Conrad Menk is a Filipino-American professional basketball player in the Philippine Basketball Association for the Barangay Ginebra Kings...

       (Brgy. Ginebra
      Barangay Ginebra Kings
      The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

      )
  • Third Place: Talk 'N Text def. Coca Cola
  • Best Player of the Conference: Eric Menk
    Eric Menk
    Eric Conrad Menk is a Filipino-American professional basketball player in the Philippine Basketball Association for the Barangay Ginebra Kings...

     (Brgy. Ginebra
    Barangay Ginebra Kings
    The Barangay Ginebra Kings is a professional basketball team of the Philippine Basketball Association founded in 1979 and owned by the Ginebra San Miguel, Inc., a subsidiary of the San Miguel Corporation...

    )
  • Best Import Award: Victor Thomas (Red Bull
    Red Bull Barako
    The Barako Bull Energy Boosters was a professional basketball team of the Philippine Basketball Association that is owned by the Photokina Marketing Corporation...

    )
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