106.7 FM Rockklassiker
Encyclopedia
106.7 FM Rockklassiker is a Swedish
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

 rock
Rock music
Rock music is a genre of popular music that developed during and after the 1960s, particularly in the United Kingdom and the United States. It has its roots in 1940s and 1950s rock and roll, itself heavily influenced by rhythm and blues and country music...

 radio station.

Rockklassiker (formerly Classic Hits) started out as a local radio station in Stockholm
Stockholm
Stockholm is the capital and the largest city of Sweden and constitutes the most populated urban area in Scandinavia. Stockholm is the most populous city in Sweden, with a population of 851,155 in the municipality , 1.37 million in the urban area , and around 2.1 million in the metropolitan area...

 in 1994, and is today the second largest rock station in Sweden
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

 in terms of audience share. Its closest rival is Bandit Rock 106.3
Bandit Rock
Bandit Rock is a Swedish radio station which plays rock, punk and heavy metal. The station, now a part of the Modern Times Group, was originally founded by American ex-pat Thomas McAlevey and began broadcasting in Stockholm in 1994....

, another radio station based in Stockholm that mainly focuses on modern and alternative rock. Rockklassiker was elected "Radio station of the year 2001" by The Swedish Radio Academy.

106.7 FM Rockklassiker competes with nine other commercial
Commercial broadcasting
Commercial broadcasting is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship...

 stations in addition to six Government non-commercial stations. Its target group is 25- to 44-year-old males. Rockklassiker is today the largest radio station
Radio station
Radio broadcasting is a one-way wireless transmission over radio waves intended to reach a wide audience. Stations can be linked in radio networks to broadcast a common radio format, either in broadcast syndication or simulcast or both...

 in this target. In Average Quarters (AQ) Rockklassiker is the 2nd largest commercial
Commercial broadcasting
Commercial broadcasting is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship...

radio station in the market. Rockklassiker has been a consistent high performer in the ratings over the last couple of years.

External links

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