Upfront definition

Upfront

Topics Upfront Definition

WordNet

adjective

(1) Frank and honest

"He was upfront about his intentions"

WiktionaryText

Adjective

honest, frank and straightforward
In a forward, leading or frontward position.
paid in advance

Adverb

beforehand
As an attacker

He's a poor defender, so we always play him upfront.

Noun

A meeting of network executives with the press and major advertisers, signaling the start of advertising sales for a new season
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