Scout.com is an integrated sports publishing company that produces both an Internet and print product. Scout has more than 2.1 million visitors. Every day, it has 1,100 pieces of new content.
Internet publishing
The Internet publishing division consists of a network of more than 200 web sites that publish inside and exclusive content focusing on high school, college, and professional team sports. The network is managed with Scout’s proprietary Camelot publishing technology that allows publishers to rapidly write, cross-reference, distribute and syndicate stories and information about sports from anywhere in the world. In 2007, several top publishers including the Ohio State, Florida, Oklahoma, and USC markets filed a class action lawsuit against the network , ultimately affiliating with ESPN.com. More recently, Yahoo's acquisition and promotion of Rivals.com has further marginalized the struggling network.
Scout Publishing
Scout Publishing is the company’s print publishing division. It produces 32 of the most widely read independent college and professional team focused magazines in the country. Scout Publishing magazines utilize the content and audience of Scout.com to develop, promote and market its editorially rich, high quality, glossy monthly magazines. Together, print and Internet publications complement one another enabling each to offer a broad selection of extremely high quality sports related information.
External links
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