Richard E. Petty
Encyclopedia
Richard E. Petty is Distinguished University Professor of Psychology at The Ohio State University.
He received his Ph. D. in Social Psychology from Ohio State in 1977. After graduation Richard E. Petty went on to start his academic career as the Assistant Professor of Psychology
at the University of Missouri
and in 1985 he was named the Frederick A. Middlebush Professor of Psychology. In 1987 he returned to Ohio State University for an appointment as a Professor of Psychology and Director of the Social Psychology Doctoral Program and has been a Distinguished University Professor since 1998. He served as Chair of the Psychology Department from 1998–2000 and again from 2008–present.
Petty’s research focuses on the situational and individual differences factors responsible for changes in beliefs, attitudes, and behaviors. More specifically, his current work examines the Elaboration Likelihood Model
of persuasion. This model is used to understand prejudice, consumer choice, political and legal decisions, and health behaviors.
He has been a consultant and panelist for the National Academy of Sciences
Committee on Dietary Guidelines Implementation to Improve the Health of Americans and the Committee for a Social Psychology of Aging, the National Institute on Drug Abuse
panel on Using Persuasive Communication to Prevent Drug Abuse, and the National Science Foundation
panel on the Human Dimensions of Global Change.
. In 2000 Petty received the award for Distinguished Scientific Contributions to Consumer Psychology from the Society for Consumer Psychology. In 2001 he received the Donald T. Campbell Award for Distinguished Scientific Contributions to Social Psychology from the Society for Personality and Social Psychology
. Petty is a fellow in the American Association for the Advancement of Science
, the American Psychological Association
, and the Association for Psychological Science
.
Petty served as Editor of the SPSP journal, Personality and Social Psychology Bulletin
, and as Associate Editor for the APA journal, Emotion, and on the editorial boards of the Journal of Personality and Social Psychology
, the Journal of Experimental Social Psychology
, the Personality and Social Psychology Review
, the Journal of Consumer Psychology, and Media Psychology. In 2002 Petty served as President of the Midwestern Psychological Association and in 2009 he served as President of the Society for Personality and Social Psychology
.
He received his Ph. D. in Social Psychology from Ohio State in 1977. After graduation Richard E. Petty went on to start his academic career as the Assistant Professor of Psychology
Psychology
Psychology is the study of the mind and behavior. Its immediate goal is to understand individuals and groups by both establishing general principles and researching specific cases. For many, the ultimate goal of psychology is to benefit society...
at the University of Missouri
University of Missouri
The University of Missouri System is a state university system providing centralized administration for four universities, a health care system, an extension program, five research and technology parks, and a publishing press. More than 64,000 students are currently enrolled at its four campuses...
and in 1985 he was named the Frederick A. Middlebush Professor of Psychology. In 1987 he returned to Ohio State University for an appointment as a Professor of Psychology and Director of the Social Psychology Doctoral Program and has been a Distinguished University Professor since 1998. He served as Chair of the Psychology Department from 1998–2000 and again from 2008–present.
Petty’s research focuses on the situational and individual differences factors responsible for changes in beliefs, attitudes, and behaviors. More specifically, his current work examines the Elaboration Likelihood Model
Elaboration likelihood model
The elaboration likelihood model of persuasion is a model of how attitudes are formed and changed that was developed by R. E. Petty and J. T. Cacioppo in the early 1980s . Central to this model is the "elaboration continuum", which ranges from low elaboration to high elaboration...
of persuasion. This model is used to understand prejudice, consumer choice, political and legal decisions, and health behaviors.
He has been a consultant and panelist for the National Academy of Sciences
United States National Academy of Sciences
The National Academy of Sciences is a corporation in the United States whose members serve pro bono as "advisers to the nation on science, engineering, and medicine." As a national academy, new members of the organization are elected annually by current members, based on their distinguished and...
Committee on Dietary Guidelines Implementation to Improve the Health of Americans and the Committee for a Social Psychology of Aging, the National Institute on Drug Abuse
National Institute on Drug Abuse
The National Institute on Drug Abuse is a United States federal-government research institute whose mission is to "lead the Nation in bringing the power of science to bear on drug abuse and addiction."-History:...
panel on Using Persuasive Communication to Prevent Drug Abuse, and the National Science Foundation
National Science Foundation
The National Science Foundation is a United States government agency that supports fundamental research and education in all the non-medical fields of science and engineering. Its medical counterpart is the National Institutes of Health...
panel on the Human Dimensions of Global Change.
Awards and honors
In 1999, he was named as Distinguished Scientist-Lecturer for the American Psychological AssociationAmerican Psychological Association
The American Psychological Association is the largest scientific and professional organization of psychologists in the United States. It is the world's largest association of psychologists with around 154,000 members including scientists, educators, clinicians, consultants and students. The APA...
. In 2000 Petty received the award for Distinguished Scientific Contributions to Consumer Psychology from the Society for Consumer Psychology. In 2001 he received the Donald T. Campbell Award for Distinguished Scientific Contributions to Social Psychology from the Society for Personality and Social Psychology
Society for Personality and Social Psychology
The Society for Personality and Social Psychology is an academic society for personality and social psychologists with over 4500 members worldwide. SPSP serves as Division 8 of the American Psychological Association and publishes the journals Personality and Social Psychology Bulletin and...
. Petty is a fellow in the American Association for the Advancement of Science
American Association for the Advancement of Science
The American Association for the Advancement of Science is an international non-profit organization with the stated goals of promoting cooperation among scientists, defending scientific freedom, encouraging scientific responsibility, and supporting scientific education and science outreach for the...
, the American Psychological Association
American Psychological Association
The American Psychological Association is the largest scientific and professional organization of psychologists in the United States. It is the world's largest association of psychologists with around 154,000 members including scientists, educators, clinicians, consultants and students. The APA...
, and the Association for Psychological Science
Association for Psychological Science
The Association for Psychological Science , previously the American Psychological Society, is a non-profit international organization whose mission is to promote, protect, and advance the interests of scientifically oriented psychology in research, application, teaching, and the improvement of...
.
Petty served as Editor of the SPSP journal, Personality and Social Psychology Bulletin
Personality and Social Psychology Bulletin
Personality and Social Psychology Bulletin is a scientific journal published by SAGE Publications for the Society for Personality and Social Psychology...
, and as Associate Editor for the APA journal, Emotion, and on the editorial boards of the Journal of Personality and Social Psychology
Journal of Personality and Social Psychology
The Journal of Personality and Social Psychology is a monthly psychology journal of the American Psychological Association. It is considered one of the top journals in the fields of social and personality psychology. Its focus is on empirical research reports; however, specialized theoretical,...
, the Journal of Experimental Social Psychology
Journal of Experimental Social Psychology
The Journal of Experimental Social Psychology is a scientific journal covering Psychology published by Elsevier, and is distributed as part of dues to the membership of the Society of Experimental Social Psychology...
, the Personality and Social Psychology Review
Personality and Social Psychology Review
Personality and Social Psychology Review is a journal published by the Society for Personality and Social Psychology . It publishes review and meta analytic articles on subjects like social cognition, attitudes, group processes, social influence, intergroup relations, self and identity, nonverbal...
, the Journal of Consumer Psychology, and Media Psychology. In 2002 Petty served as President of the Midwestern Psychological Association and in 2009 he served as President of the Society for Personality and Social Psychology
Society for Personality and Social Psychology
The Society for Personality and Social Psychology is an academic society for personality and social psychologists with over 4500 members worldwide. SPSP serves as Division 8 of the American Psychological Association and publishes the journals Personality and Social Psychology Bulletin and...
.