Pilgrim's Choice
Encyclopedia
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...
owned by Adams Foods Ltd (formerly the North Downs Dairy), based in Wincanton
Wincanton
Wincanton is a small town in south Somerset, southwest England. The town lies on the A303 road, the main route between London and South West England, and has some light industry...
, Somerset
Somerset
The ceremonial and non-metropolitan county of Somerset in South West England borders Bristol and Gloucestershire to the north, Wiltshire to the east, Dorset to the south-east, and Devon to the south-west. It is partly bounded to the north and west by the Bristol Channel and the estuary of the...
, England
England
England is a country that is part of the United Kingdom. It shares land borders with Scotland to the north and Wales to the west; the Irish Sea is to the north west, the Celtic Sea to the south west, with the North Sea to the east and the English Channel to the south separating it from continental...
. It is the UK's number two cheddar brand, worth £72 million, with year on year growth (2007/8) of +60%* (Source: TNS, w/e January 25th 2009)