Petfinder.org
Encyclopedia
Petfinder.com is an online database
Online database
An online database is a database accessible from a network, including from the Internet.It differs from a local database, held in an individual computer or its attached storage, such as a CD....

 of adoptable pets in the care of about 13,000 animal welfare organizations in the U.S., Canada and Mexico. The site has facilitated 17 million adoptions in its first fifteen years. At any one time, 300,000 adoptable pets are listed: dogs, cats, rabbits, birds, small furry animals, horses, pigs and more. Some animal welfare groups report that they have more than doubled their adoptions as a result of Petfinder listings and others claim that up to ninety percent of their adoptions are a result of people finding them on Petfinder.
Users can search by kind of animal, breed, gender, size and/or age. The results of the search are ranked in proximity to the user’s Zip Code. Each participating shelter and rescue group has its own home page and pet list on the site. The pets have their own home pages, too, with a description and usually a photograph. Shelter personnel and volunteers keep the lists of pets continuously updated, so the number of pets changes daily. The site is free to both the public and shelters and rescue groups.

The site also includes discussion boards, a resource library and classified ads.

Petfinder.com is supported by sponsorship and free to potential adopters and to its members.

History

Betsy Banks Saul and Jared Saul came up with the idea of Petfinder.com in early 1996 as a resolution to do something for homeless animals. They were not active in the animal sheltering community, but had skills with computers and graphic design. Overriding that, was a strong interest in animals. At first, the site was limited to their home state of New Jersey and was simply a labor of love. Demand and popularity led to rapid national and international expansion. Petfinder has always been a free service for shelters and rescue groups as well as potential adopters.

Petfinder is credited for changing the way Americans look for new pets. By Petfinder's 15th anniversary, it had helped place over 17 million pets with families. Petfinder also created the first large-scale opportunity for North American companies to market to potential adopters allowing corporate advertising dollars to support the companies costs, and as such, flow into the resource-poor world of companion animal welfare. Original corporate sponsors were Petopia, Petco, Purina, Bissell, and Merial. Petfinder would sometimes host summits and bring these companies together to develop ideas to best promote homeless pets.

On November 2, 2006, Discovery Communications
Discovery Communications
Discovery Communications, Inc. is an American global media and entertainment company. The company started as a single channel in 1985, The Discovery Channel. Today, DCI has global operations offering 28 network entertainment brands on more than 100 channels in more than 180 countries in 39...

 announced the acquisition of Petfinder.com. Betsy Banks Saul, petfinder.com's president and co-founder initially reported to Maureen Smith under Animal Planet
Animal Planet
Animal Planet is an American cable tv specialty channel that launched on October 1, 1996. It is distributed by Discovery Communications. A high-definition simulcast of the channel launched on September 1, 2007.-History:...

 Media Enterprises. Petfinder was later moved out of Animal Planet and into Discovery Communications' digital media group where it currently resides. Betsy Banks Saul and Jared Saul are still involved with Petfinder as are many of Petfinder's original employees. They are also founding board members of the Petfinder.com Foundation, which partners with Petfinder, Discovery Communications, for charitable causes.

The success of Petfinder has spurred the creation of many competitive sites such as shelternetwork, pets911, adoptapet.com and petango.com. Another charity that is somewhat linked to pet finder is Save-A-Sato. Which flies Puerto Rican dogs to the United States for adoption. Many of these dogs, such as Natalia the Terrier have happy endings from this organization. Often, the organization makes sure that the pet and owner are compatible and that they will have a symbiotic relationship.

At this time, Petfinder.com is responsible for finding homes for approximately 2.5 million pets each year.

In 2010, Petfinder.com released a mobile application that allows users to look at information and pictures of adoptable pets in their local area. The app is available for the iPhone
IPhone
The iPhone is a line of Internet and multimedia-enabled smartphones marketed by Apple Inc. The first iPhone was unveiled by Steve Jobs, then CEO of Apple, on January 9, 2007, and released on June 29, 2007...

 and was developed by Phunware
Phunware
Phunware is a branded mobile app development firm based in Austin, Texas and Newport Beach, CA.FOXNews.com listed Phunware's Undercover Tourist app for the Apple iPad as the "best app for taking on Walt Disney World" in an article titled "The Best iPad Travel Apps." Phunware is the mobile...

, Inc. The application has since been featured in an Apple iphone app commercial, been noted as one of TIME magazine's top ten applications of 2010 and won a 2011 Webby, People's Voice Award.

Katrina aftermath

In the wake of Hurricane Katrina
Hurricane Katrina
Hurricane Katrina of the 2005 Atlantic hurricane season was a powerful Atlantic hurricane. It is the costliest natural disaster, as well as one of the five deadliest hurricanes, in the history of the United States. Among recorded Atlantic hurricanes, it was the sixth strongest overall...

, Petfinder.com served a vital role in reuniting displaced residents with the pets they were forced to leave behind. Animal welfare groups converged on the city of New Orleans, the flooded parishes, and the Gulf Coast to save hundreds of abandoned pets
Abandoned pets
Abandoned pets are pets that are, for instance, left behind when a home goes into foreclosure or their owner passes away. These animals can be left alone on the property or dropped off at a shelter. While some are left in a shelter, they are typically discovered after the foreclosure process when...

. As a voluntary project Petfinder.com and staff created the Animal Emergency Rescue Network, where over 17,000 pets were eventually posted.

Shelter and rescue groups across America, a self-appointed group of animal advocates called "the rogue volunteers" and Petfinder played a pivotal role in re-homing pets during Hurricane Katrina and through the emergency database Petfinder built, over 11,000 of the 17,000 lost and displaced pets were reunited with their original owners. Some of these reunions happened years after the hurricane.

Several non-profit organizations such as the Petfinder.com Foundation and Maddie's Fund helped support the Animal Emergency Rescue Network.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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