PLAY: The Games Festival is the oldest and greatest Italian gaming convention organized by gamers. More than 40 clubs/associations were involved in the 2008 edition with more than 150 games events including several national championships finals. What makes PLAY unique is the focus on playing with hundreds of tables and events devoted to gaming.

History

The Italian Gamers Con start in 1982. It was an itinerant event moving year after year from city to city. Pavia, Padova, Modena, Verona, Roma and so on. In the years the event become bigger and bigger attracting gamers and publishers from all the Italy. Few cities/associations were able to manage a so big event so The Gamers Con start to move from Modena and Padova until 2002 when it found place in Modena with the name of ModCon organized by Club TreEmme.

From 1999 to 2007 in Modena

Modena

Modena is a city and comune on the south side of the Po Valley, in the Province of Modena in the Emilia-Romagna region of Italy....

 ModCon became the greatest Italian gamers event, focusing on play, tournaments with tha gamers as main characters. It also start to attract famous names like Jervis Jonson, Gary Gygax

Gary Gygax

Ernest Gary Gygax was an American writer and game designer best known for co-creating the pioneering role-playing game Dungeons & Dragons with Dave Arneson. Gygax is generally acknowledged as the father of role-playing games....

, Poul Bonner, Andrea Seyfarth, William Attia and Cristophe Boelinger.

ModCon was always able to offer gamers great game experience.

From 2008 ModCon moves from Polisportiva Sacca to ModenaFiere and became PLAY: The Games Festival. The first edition was able to attract more than 10,000 visitors with more than 500 tables dedicated to games.

PLAY is a 360 degree games experience including Board games, Role-playing games, Collectable card games, 3D games, Live games, War-games, Puzzle-Games and Video games. Not to mention the new Modelling sector and the biggest Games Hall in Italy