I'm Feeling Lucky (book)
Encyclopedia
I'm Feeling Lucky: The Confessions of Google Employee Number 59 is a 2011 book by Douglas Edwards who was Google
's first director of marketing and brand management. The book tells his story of what it was like to be on the inside during the rise of one of the most powerful internet companies from its start-up beginnings.
describes "I'm Feeling Lucky" as: "Affectionate, compulsively readable. . . . This lively, thoughtful business memoir is more entertaining than it really has any right to be, and should be required reading for startup aficionados." Rich Jaroslovsky for "Bloomberg News" calls the book: "[A] highly entertaining new memoir...I’m Feeling Lucky is at its best, and most hilarious, in its account of the company’s earliest days." At The Boston Globe
, Jesse Singal's review reads: "Edwards does an excellent job of telling his story with a fun, outsider-insider voice. The writing is sharp and takes full advantage of the fact that Edwards was in a unique position to gauge Google’s strengths and weaknesses, coming as he did from an "old-media’’ background...Part of what makes the book so rewarding is Edwards’s endlessly nuanced take on his former company and its employees" David A. Price for The Wall Street Journal
writes: "Mr. Edwards succeeds in recreating a lost era of the online industry." Josh Dzieza for The Daily Beast
writes: "It's an exciting story, and it shines light on the inner workings of the fledgling Google and on the personalities of its founders."
Google
Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products, and generates profit primarily from advertising through its AdWords program...
's first director of marketing and brand management. The book tells his story of what it was like to be on the inside during the rise of one of the most powerful internet companies from its start-up beginnings.
Reception
In a starred review, Publishers WeeklyPublishers Weekly
Publishers Weekly, aka PW, is an American weekly trade news magazine targeted at publishers, librarians, booksellers and literary agents...
describes "I'm Feeling Lucky" as: "Affectionate, compulsively readable. . . . This lively, thoughtful business memoir is more entertaining than it really has any right to be, and should be required reading for startup aficionados." Rich Jaroslovsky for "Bloomberg News" calls the book: "[A] highly entertaining new memoir...I’m Feeling Lucky is at its best, and most hilarious, in its account of the company’s earliest days." At The Boston Globe
The Boston Globe
The Boston Globe is an American daily newspaper based in Boston, Massachusetts. The Boston Globe has been owned by The New York Times Company since 1993...
, Jesse Singal's review reads: "Edwards does an excellent job of telling his story with a fun, outsider-insider voice. The writing is sharp and takes full advantage of the fact that Edwards was in a unique position to gauge Google’s strengths and weaknesses, coming as he did from an "old-media’’ background...Part of what makes the book so rewarding is Edwards’s endlessly nuanced take on his former company and its employees" David A. Price for The Wall Street Journal
The Wall Street Journal
The Wall Street Journal is an American English-language international daily newspaper. It is published in New York City by Dow Jones & Company, a division of News Corporation, along with the Asian and European editions of the Journal....
writes: "Mr. Edwards succeeds in recreating a lost era of the online industry." Josh Dzieza for The Daily Beast
The Daily Beast
The Daily Beast is an American news reporting and opinion website founded and published by Tina Brown, former editor of Vanity Fair and The New Yorker as well as the short-lived Talk Magazine. The Daily Beast was launched on October 6, 2008, and is owned by IAC...
writes: "It's an exciting story, and it shines light on the inner workings of the fledgling Google and on the personalities of its founders."