Charles F. Brannock
Encyclopedia
Charles F. Brannock was the inventor and manufacturer of the familiar Brannock Device
Brannock Device
The Brannock Device is a measuring instrument invented by Charles F. Brannock for measuring a person's shoe size. The son of a shoe industry entrepreneur, Brannock attended Syracuse University, New York, U.S.A. where he became a member of the Delta Kappa Epsilon Fraternity. Brannock spent two years...

 for measuring overall length, width, and heel-to-ball length of the foot. Brannock, proprietor of the successful Park-Brannock Shoe Store in Syracuse, New York
Syracuse, New York
Syracuse is a city in and the county seat of Onondaga County, New York, United States, the largest U.S. city with the name "Syracuse", and the fifth most populous city in the state. At the 2010 census, the city population was 145,170, and its metropolitan area had a population of 742,603...

, developed the device in 1925. The instrument was a sales aid, but by ensuring more accurate fittings, the device also helped his customers alleviate or avoid foot problems due to ill-fitting shoes. Brannock also developed specially calibrated devices for the various branches of the military, which issued millions of boots and shoes to servicemen, especially during World War II. Though there were competing measuring devices on the market, the Brannock Device quickly became the industry standard and is still used in shoe stores all over the world.

Patents


Sources

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